BENEFITS

Security -  Unlike paper gift certificate systems, the security measures built into our system is very tight.  GiftTran™ has designed in multiple levels of customizable security.  There is system level, user level and card level security.  Every transaction that occurs is recorded.

Accountablity - Reporting software allows you to always know your outstanding balances.  The technology virtually eliminates previously undetectable employee theft.
 

Tracking/Reports -  Provides complete customizable reporting from point of purchase location to redemption location.                                                   

Paperless Transactions -  Significantly reduce transaction time, increasing customer satisfaction and future usage.  Takes only seconds to process a GiftTran™ card.
 

Loyalty (Cashback or Points) - 

• Cash-Back/Rewards Cards - allows merchants to put reward dollars back onto the card to more effectively promote patron loyalty and increase a merchant’s bottom line.  This is a more effective way since when you reward with dollars, there is no need to determine how the customer will redeem based on points.   It’s a great way to increase traffic into your stores!
   
• Customer Loyalty Points – Since GiftTran™ eliminates the typical transaction swipe fees, you can be free to implement our popular loyalty program and not have to worry about how often you’re swiping your customers’ cards!  In addition to our Cash Back feature, you can simultaneously add/subtract points from a patron’s card as well as money.  Or you can have cards with just points only.  It’s your choice.  We have created a number of predefined rules engines to make it easy for you to add/subtract points to and from the card.  Or you can set up your own points system using whatever multipliers and rules you like.  For example, let’s say you want to encourage patrons to come in on a particularly slow day of the week or purchase certain items.  You can reward them by giving them double the customer loyalty points.  You determine what the point redemption levels and redemption items are.  We do the rest for you.   To add even greater flexibility, there’s even a way to enter points to a card independently.  It’s much easier and a lot more affordable to keep customers than it is to find new ones.  Use this powerful tool to your advanta

No Cash Back -  Your business doesn't have to give cash back if the amount of the purchase is less than the amount of the gift certificate.  Just create a card with the remaining balance.
 

Increased Visibility -  Eye-catching custom graphics allow you to get your message to the customer and increases mindshare every time someone sees your card in their wallet or purse.
 

Ergonomically Designed -   The small footprint reader/writer can be located anywhere and takes up little space.  Smaller than a receipt printer, mounting options include standard countertop, stackable or under counter placement.  Rugged yet attractive, it's designed for ease of use.
 

Retained Funds -  Businesses utilizing debit card technology retain the "float".  Depending upon your industry, customers leave 10-30% of the debit card's value unspent, giving you the use of the money until they return.  This gives the customer incentive to return again and spend more.
 

Low Operating Costs -  No ongoing fees or charges like other card systems.